Our service sets us apart from other companies that don’t have the infrastructure to deliver store to store.
With a philosophy that looks at vendors and retailers as an extension of our own business, Fresh Direct Produce emphasizes partnerships to promote market growth.
“We offer the advantage of a one-stop shop for our customers who can choose any mixture of our three main categories: conventional, organic, and exotic/ethnic,” says Albert Lum, our Director of Sales. “Our service sets us apart from other companies that don’t have the infrastructure to deliver store to store.”
On the vendor side, Fresh Direct takes a similar approach. We treat our suppliers as we do our customers, assisting overseas growers and shippers to enter the Canadian marketplace.
"Fresh Direct are aggressive. They’re trying to build and grow. They kind of get down and dirty and get in there. Some people just try to maintain relationships with certain customers, and I think they ‘re trying to build and get new customers and grow people. That’s important right now."
General Manager, Western Canada, Sunkist Growers
"Fresh Direct Produce introduced our Korean Mandarins to the Canadian market place and we thank them for the wonderful marketing campaigns, creative promotional support and commitment to grow sales volume year after year."
President, Jeju Citrus, South Korea.
"Fresh Direct has been our partner for close to 5 years. Since day one their staff has been easy to work with, they do what they say they are going to do, and they pay on time. Fresh Direct is good example of how businesses relationships should work."
J. Marchini Farms, Le Grand, CA